Twitter / Balaji Sowmyanarayan

Tuesday, March 13, 2007

Intent Signals With Twitter Enabled Devices

Intent Signals with Twitter.
Twitter the new fad in town 2.0 - dubbed the prom queen of SXSW - all the top geeks are at it. Even if they hate it. I'm trying to figure out what the hell the fuss is all about. I guess a good way of figuring out is think up cool applications for twitter. Here you go: I'm fascinated by the shift in economic paradigm from scarcity based economics to surplus inundation based economy( Just 10 years back I had to wait for a phone connection, now the telcos are queuing up to give me connection along with value added packages like mobile, broadband etc) . In this new market, the customer is the real king. Just grabbing the attention of the potential buyer is not enough. It is not just enough to fulfill the potential buyers requirements. Appealing to his/her ego is a good strting point. To cut a long story short, paradigm is shifting from Attention to Intention. Being tuned to Intention signals of the market becomes the key. My conjecture is, twitter like tools can become Intention signalling mechanisms.

Twittering, in combination with Intent Economy based tools like could make it a way to signal intents. With tools like yahoo pipes, the intent could be responded by other players - possibly a supplier of a product or a service that will facilitate the intent.

My biggest complaint with Twitter is that I have to actually do it: The lack of automation. If smart devices around me are able to pick up my intent and my activities and post it to twitter, then I can fill in the gaps with more quirky stuff. With so many geeks becoming fans of the Twittering, we can expect a horde of gadgets tuned to twittering soon. And in the mid term, everyday objects becoming twitter enabled.

In a way, Metaverse like SecondLife is striving to do.

Today Twitter looks like a useless waste of time and a fad that will fade. Yet it has lot of potential as a enabler in the conquest of the plenty. Accelerating the era of attention/intention as new currency.

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